The mangosteen market is primarily driven by the growing health benefits associated with mangosteen consumption such as antioxidants, anti-inflammatory properties, and antibacterial properties. Mangosteen contains powerful antioxidants such as xanthones that help fight free radicals and may help protect cells from damage. It is a rich source of vitamins, minerals, dietary fiber, and other plant compounds that are beneficial for health. Mangosteen is gaining popularity as a superfood owing to the various medicinal properties. The Global Mangosteen Market is estimated to be valued at US$ 382.2 Mn in 2024 and is expected to exhibit a CAGR of 4.9% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the mangosteen market are Thompson nutritional, Purple Natural, Genesis Today, Elcon Drugs and Formulation Ltd., Bhumija Lifesciences, Elcon, KKK FRESH FRUIT CO., LTD., Able Foods co. ltd., BareOrganics, and NutriCargo, LLC. The key players are involved in extensive research & development activities to launch new and innovative products.
The rising prevalence of lifestyle diseases and chronic illnesses is expected to boost the Mangosteen market share anti-inflammatory and antioxidant-rich properties make mangosteens effective in managing obesity, diabetes, heart diseases, and even certain types of cancer.With increasing health-consciousness, more people are incorporating mangosteens in their diets to attain various health benefits.
Technological advancements including improved agricultural practices, harvesting, and processing techniques are helping increase the yield and extract higher quantities of xanthones and other active compounds from mangosteen pericarp. New extraction methods using green solvents are gaining popularity.
Market Drivers
Increasing awareness about the medicinal benefits of mangosteen among consumers is a major market driver. The antioxidant and anti-inflammatory properties help manage various lifestyle diseases. Additionally, the shifting consumer preference towards herbal and plant-based products for perceived health benefits over synthetic alternatives is expected to support the market growth over the forecast period.
Current Challenges in Mangosteen Market
The mangosteen market has witnessed sluggish growth in the past few years due to several challenges. One of the key challenges is the lack of awareness about the health benefits of mangosteen fruit among consumers globally. Majority of consumers are unaware that mangosteen fruits are rich in antioxidants and help boost immunity. The anti-inflammatory and antioxidant-rich properties make mangosteens effective in managing obesity, diabetes, heart diseases, and even certain types of cancer. Mangosteen market challenges and opportunities arise as alternative tropical fruits can pose a threat, however, mangosteen fruit has certain unique nutritional properties and health benefits that set it apart.Additionally, the shorter shelf life of mangosteen fruits during transportation poses significant supply chain challenges. The market also faces difficulty in standardization of products due to diversified range of mangosteen items.
SWOT Analysis
Strengths: Mangosteen fruits are highly rich in xanthones antioxidants with various health advantages. The increasing consumer preference for healthy superfruits provides significant growth opportunities.
Weaknesses: Limited global supply due to climatic restrictions on production. Shorter shelf-life of fresh mangosteens increases waste.
Opportunities: Growing health-conscious population increases demand for antioxidants. Advances in processing technologies can help products reach untapped regional markets.
Threats: Vulnerability of orchards to diseases and climate change impacts. Stiff competition from emergent superfruits may reduce market share.
Geographical Regions
The Asia Pacific region dominates the mangosteen market and accounts for around 60% of global market value currently. Countries like Thailand, Vietnam and Philippines are leading producers contributing majorly to the regional market. This is attributed to the suitable climatic conditions allowing large-scale cultivation of mangosteens in these countries.
Fastest Growing Regional Market
North America region is projected to witness the fastest growth in the mangosteen market over the forecast period. This is owing to rising health consciousness and growing preference for exotic superfruits among consumers in the US and copyright. Additionally, increased promotional activities by manufacturers about the health attributes of mangosteens are helping drive higher demand across retail and food processing sectors in North America.
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About Author:
Alice Mutum is a seasoned senior content editor at Coherent Market Insights, leveraging extensive expertise gained from her previous role as a content writer. With seven years in content development, Alice masterfully employs SEO best practices and cutting-edge digital marketing strategies to craft high-ranking, impactful content. As an editor, she meticulously ensures flawless grammar and punctuation, precise data accuracy, and perfect alignment with audience needs in every research report. Alice's dedication to excellence and her strategic approach to content make her an invaluable asset in the world of market insights.
(LinkedIn: www.linkedin.com/in/alice-mutum-3b247b137)
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